Warner Bros. Consumer Products (WBCP), along with its prominent retail partner, Hot
Topic Stores (Nasdaq: HOTT), has announced an enchanted and exclusive,
one-time fan event in Paramus, New Jersey, featuring Harry Potter star
Tom Felton, in support of the highly anticipated upcoming feature
film, Harry Potter and the Half-Blood Prince. On Friday, July 10,
beginning at 7:00 p.m., Felton, who plays Harry's arch rival, Draco
Malfoy in the film series, will visit the Hot Topic store at the
Garden State Plaza and participate in a VIP signing for 750 lucky fans
who purchased the special-edition Harry Potter and the Half-Blood
Prince T-shirt.

      Starting today, while supplies last, Hot Topic will give fans the
opportunity to own the limited-edition Harry Potter and the Half-Blood
Prince T-shirt, available exclusively at the Hot Topic store at the
Garden State Plaza in Paramus, New Jersey. The first 750 fans to
purchase these specially designed T-shirts will receive a wristband,
gaining them access to the Hot Topic in-store signing event on July
10, where they will have the opportunity to meet Felton and have him
autograph a special Harry Potter and the Half-Blood Prince poster.

      Hitting theaters Wednesday, July 15, Harry Potter and the Half-Blood
Prince is the sixth installment and latest chapter in the wildly
popular film franchise from Warner Bros.

      "The excitement builds with each Harry Potter film and fans really
want to be a part of this incredible experience," said Karen McTier,
Executive Vice President of Domestic Licensing and Worldwide
Marketing, Warner Bros. Consumer Products. "In partnership with Hot
Topic, we are able to provide a very unique opportunity to the fans
that will truly be an event to remember."

      As part of the retail program in support of Harry Potter and the
Half-Blood Prince, each of the 679 Hot Topic stores across the United
States are featuring Harry Potter window store-front displays and
merchandise boutiques, offering the widest selection of Harry Potter
products, including hoodies, T-shirts, wallets, messenger bags,
accessories and more.

      In addition, WBCP and Hot Topic will also host two unprecedented,
consecutive online sweepstakes at www.hottopic.com or
www.harrypotter.com/wishlist, where Harry Potter fans can enter to win
a trip to the star-studded Harry Potter and the Half-Blood Prince New
York City premiere and a VIP meet-and-greet with Tom Felton, as well
as win a trip to London to visit the Harry Potter movie set, currently
in production on the final installments of the celebrated Harry Potter
film series.

      "Harry Potter is one of the most beloved franchises of all time and we
are thrilled to be able to align with Warner Bros. Consumer Products
on this expansive partnership," said Betsy McLaughlin, CEO, Hot Topic.
"Hosting Tom Felton is the perfect way to help show our appreciation
to the fans and we eagerly await what is sure to be an unbelievable
event on July 10."